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How do I know which keywords work for my business?

Natalka Antoniuk
Author: Natalka Antoniuk

How do I know which keywords work for my business?

To choose the right keywords for your business website to target, you are going to have to do some keyword research. Keyword research allows you to identify the phrases that your target audience are searching online. It’s more than that though. Thorough keyword research involves: identifying searcher intentions identifying keywords and phrases analysing search difficulty and number of searches competitor analysis ...

10 Effective Content Marketing Ideas for Small Businesses

How many times have you heard - “Content is King”. I am sure we often hear this in the field of marketing.Do you wonder, Is content really the king? Or, What makes content the king?Indeed, Content is the king for a reason.Content is basically a magnet, which helps you attract an audience.Content helps you connect with your audience, it helps you build a brand, it helps you to educate your potential audience about your brand or services you...

Promote your WordPress Website - Here Are 7 Effective Tips

Marie Thomas
Author: Marie Thomas

Promote your WordPress Website - Here Are 7 Effective Tips

Digitalization has changed our life completely in many ways whether you want to run a small business or large company. Most companies are relying on online business for the fact that all the business tasks can be done with the help of a website. Creating a website is not tough. All you need is the right platform for developing it, WordPress being one of them.WordPress is the fastest growing platforms and one of the best to use. It has countless...

Website and Online Presence - Why Is It Important to Have One?

With more than 3 billion active Internet users, today, the web is the largest market in the world. Being present on the internet is now the essential means of communication for all companies looking for better visibility. The creation of a website allows your company to expand its field of action, improve its reputation and increase its turnover. The benefits of a well- crafted website make it the best investment for your business. You get GLOBAL...

Increasing Traffic and Brand Awareness: A Startup's Guide to Better SEO

Startups often have a lot of things on their plate. They are working hard to create a product or service people want while trying to get the word out there and build a customer base.A significant hurdle that every startup has is being able to balance these two areas properly. If they spend too much time on product development, they may not have enough people using their product. But if they spend all their time marketing and trying to get people...