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Why hire a branding agency

Shweta Jain
Author: Shweta Jain

13 Reasons Why Hiring a Branding Agency is the Best Decision for your Brand

According to Forbes, 38% of the users will stop reacting if your website layout is unattractive whereas there will be an improvement of up to 80% in your brand recognition by just changing the colour palette of your marketing materials. In this digital era, business growth strategies are continuously evolving. Do you think your internal marketing will be able to manage certain branding strategies and is up-to-date with the ongoing trends? Why...

7 Principles of Design to Increase Engagement and Boost Social Media Posts

7 Principles of Design to Increase Engagement and Boost Social Media Posts     In the traditional way of advertising, making a good design is usually intended to enhance a product and is done at the last days before the launch. This is very different from the current trends in modern advertising. The contemporary marketers put together and incorporate a good design into a social media marketing campaign early on the marketing...

Five times you really should bid on your brand

Five times you really should bid on your brand     A question that often raises debate in a digital marketing team is whether they should bid on their brand terms. PPC marketers often want to bid on their brand terms because this traffic performs so well. It therefore makes their performance reports look nice. While other marketing members may argue that a sale from a brand search would have happened anyway regardless of...

10 Effective Content Marketing Ideas for Small Businesses

How many times have you heard - “Content is King”. I am sure we often hear this in the field of marketing.Do you wonder, Is content really the king? Or, What makes content the king?Indeed, Content is the king for a reason.Content is basically a magnet, which helps you attract an audience.Content helps you connect with your audience, it helps you build a brand, it helps you to educate your potential audience about your brand or services you...

Promote your WordPress Website - Here Are 7 Effective Tips

Marie Thomas
Author: Marie Thomas

Promote your WordPress Website - Here Are 7 Effective Tips

Digitalization has changed our life completely in many ways whether you want to run a small business or large company. Most companies are relying on online business for the fact that all the business tasks can be done with the help of a website. Creating a website is not tough. All you need is the right platform for developing it, WordPress being one of them.WordPress is the fastest growing platforms and one of the best to use. It has countless...

How Business cards are still of importance in the digital era

The modern world and the digital advancements, have somehow put the traditional tactics and practices in the back seat. But does it really mean that those old and traditional methods are dead? We will share 4 main reasons why even in the digital era business cards won’t die. Business cards have always been a crucial element for all types of businesses, regardless of their size. Whether you are a small business owner or you are running a large...

Website and Online Presence - Why Is It Important to Have One?

With more than 3 billion active Internet users, today, the web is the largest market in the world. Being present on the internet is now the essential means of communication for all companies looking for better visibility. The creation of a website allows your company to expand its field of action, improve its reputation and increase its turnover. The benefits of a well- crafted website make it the best investment for your business. You get GLOBAL...

Increasing Traffic and Brand Awareness: A Startup's Guide to Better SEO

Startups often have a lot of things on their plate. They are working hard to create a product or service people want while trying to get the word out there and build a customer base.A significant hurdle that every startup has is being able to balance these two areas properly. If they spend too much time on product development, they may not have enough people using their product. But if they spend all their time marketing and trying to get people...