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Are limited funds your obstacle for online selling?

Managing an online firm provides a different experience as compared to directing a physical shop. The challenges, obstacles, budget, trends and techniques everything varies. So, you cannot expect a single method to work in all conditions.However, the most common challenge that business owners face is “LIMITED BUDGET”. Limited budget does not allow spending freely on everything that comes your way. Wise decisions have to be made and...

Social Networking and The Benefits for Your Business

Abhijit Mishra
Author: Abhijit Mishra

Do Social Media Really Matter Ranking in SEO?

Social Media is the current best way to keep an authentic connection with your audience. They are far more personal than web pages and provides the company’s personality in an instant and in a rather interesting way. Usually, people go to the social media services pages of a company when researching about it initially, to get a concrete gist of their work.  Hence, the current customers are more likely to check out the Instagram or twitter...

What Is Search Intent, their types and the Benefits?

Abhijit Mishra
Author: Abhijit Mishra

Understanding keyword intent, their types & the benefits of intent targeting

SEO optimization is a great focus to increase traffic for your website, but is basic optimization giving you desirable results? Maybe not. And that’s because you need to look at the stats- Google processes over 40,000 search queries per second on an average. In this immense traffic rate, it is highly plausible that your neatly maintained content and website architecture isn’t making the cut. Users are not very particular about typing out...

Why Attending a Digital Marketing Event Be Helpful For Your Agency Business?

Much like the great increase in the events of all sorts around us, we have observed an increase in marketing or digital marketing events in the scene too. Plus, people often think: Why should I go? For sure, there are many media coverages of it, blogs, podcasts, web screening, & whatnot.   But you need to think for yourself here, do these mediums equate to actually being there? Well, to help you understand a little more regarding why...

Technical SEO Checklist Before Redesigning a Website

Shweta Jain
Author: Shweta Jain

Your Complete Seo Checklist Before Redesigning a Website

If you are a website owner, you might be struggling to implement all the efficient SEO tools into your website, or just simply are confused about where to start and what might work for your goals. This blog is your ultimate website redesign SEO checklist, structured to ease your process of revamping your website. Get in Touch to Discuss your Company's SEO Strategy Technical SEO Checklist  What is the technical SEO? Well, it is only the...

Improve local search ranking

Shweta Jain
Author: Shweta Jain

Ways to Improve Local Search Visibility of your Business

With more businesses coming online and booming online marketing, potential customers have started using web browsers to search for their desirable products and services. The data from Internet Live Stats states that there are around 3.5 billion searches on Google daily which equates to around 1.2 trillion searches per year worldwide. Your potential customers are searching for your business on one of the search engines. But, are you visible...

Brand?

Shweta Jain
Author: Shweta Jain

What Makes a Brand!

People often use the terms Logo and Brand interchangeably. Although the logo is a symbol of a business it isn’t entirely a brand. However, the log is something that creates the impression or what we call as brand recall. For example, looking at the big yellow M on a red background instantly reminds us that it’s McDonald's, same goes for the clown. So branding a business involves giving it such visual recalls that trigger the memory of...

Online Over Offline Marketing?

Shweta Jain
Author: Shweta Jain

Why Online Over Offline Marketing?

Marketing is an aspect that no business can afford to forgo. A leading business will always set aside a separate budget for marketing alone. On the other hand, it is also important to spend the budget on the right marketing activities that work for you to make the most of it.Every product or service is consumed differently by the consumers and hence the ways of delivering them to the consumers are different as well. Some products are marketed...

8 marketing trends to look out for in 2019

Shweta Jain
Author: Shweta Jain

Top 8 Digital Marketing Trends in 2019 [Infographic]

Digital marketing is the base of any business that wants to thrive in the marketing world today. It all started in 2004 and in 2019 we see a lot has changed. Digital Marketing has changed from being a branch of business to becoming a multi-million dollar industry in itself.Every year there are certain trends in digital marketing services that marketers around the globe discover and make sure of being aligned with them. Here are top 8...

Why hire a branding agency

Shweta Jain
Author: Shweta Jain

13 Reasons Why Hiring a Branding Agency is the Best Decision for your Brand

According to Forbes, 38% of the users will stop reacting if your website layout is unattractive whereas there will be an improvement of up to 80% in your brand recognition by just changing the colour palette of your marketing materials. In this digital era, business growth strategies are continuously evolving. Do you think your internal marketing will be able to manage certain branding strategies and is up-to-date with the ongoing trends? Why...